Presentation deck and recording of the January 30, 2014 webinar. Sponsored by ExactTarget
Marcello Gasdia, PhoCusWright’s consumer research analyst, shares data and insights on how consumers are using technology to search, shop and buy leisure travel. Neil Bhapkar, chief marketing officer at FlightNetwork.com shares insight and information that explores digital marketing trends and best practices for 2014. Sponsored by ExactTarget, this event explores how devices, mobile functionality and social networks are impacting the travel planning process. Download now to learn how tune your offerings and target this evolving and ever-connected traveler.
READ THE ORIGINAL ARTICLE: Leisure Travel Planning in the Post-PC Era | Travel Research – Industry Events – PhoCusWright Conference.