Kayak targets growth with packages, personalisation and pin-point pricing – Travolution.co.uk


Article Excerpt:

US travel metasearch Kayak says it sees package sales as a big growth area as it plots further expansion in Europe and the UK.

The site, which was bought by Booking.com parent Priceline in 2012 for almost £2 billion, recently appointed Jan Valentin as managing director for Europe.

In May 2013 Kayak launched a package holiday price comparison service on its site and also offers Kayak Holidays dynamically packaged deals via a tie up with On Holiday Group.

READ THE ORIGINAL ARTICLE: Kayak targets growth with packages, personalisation and pin-point pricing – Travolution.co.uk.

 

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